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SQUARE [(CORPORATE)]
We enhance brands through strategic marketing services in the cultural and creative sectors, starting with a thorough analysis of the client’s target audience. We implement targeted strategic actions directed at stakeholders, employees, and the local community, based on the company’s objectives.
The services offered by the company fall within the areas of Celebrations, Social Responsibility, and Welfare.
The services offered by the company fall within the areas of Celebrations, Social Responsibility, and Welfare.
Corporate Branding
Institutional Branding
We provide consulting services for the creation of events and special occasions with the help of artists and creatives, aiming to create unique and iconic moments that are always aligned with the brand's image. This approach helps bring the brand closer to its key stakeholders.
We design and execute creative customer experience campaigns to create a unique shopping experience for the target audience of our clients.
We carry out corporate rebranding projects that focus on our clients' values, transforming them into effective visual communication. Our collaboration with artists and creatives allows us to give the new image unique and authentic perspectives, positioning the brand with a contemporary and valuable vision in its target market.
We create tailor-made audiovisual content to strengthen the corporate image through the potential of digital channels, designing content for new audiences and to retain existing ones. Corporate documentaries, corporate videos, and advertisements become storytelling content capable of giving voice to our clients' value propositions.
We co-design artistic initiatives for corporate welfare aimed at stakeholders to enhance human capital, improve the company atmosphere, strengthen corporate culture, and foster a sense of belonging among employees. These actions contribute to boosting overall company performance by creating a more engaged and motivated workforce.
We develop strategic projects in the social and cultural fields to position businesses as key players in promoting well-being for society and their local communities. Through a shared approach (Corporate Cultural Responsibility), we address local needs by providing services, cultural initiatives, and efforts to protect and enhance the area. These actions can be included as virtuous contributions in annual sustainability reports (ESG), demonstrating the company’s commitment to social and environmental impact.
Facciamo emergere la storia delle imprese clienti attraverso progetti di valorizzazione e conservazione della storia del loro operato, creando racconti inediti che utilizzano la cultura e la creatività come approccio per affermare la loro unicità nei confronti degli stakeholder, differenziandosi così da competitor. I musei e gli archivi d’impresa riescono a mostrare i valori del brand e impediscono la dispersione dell’inestimabile patrimonio imprenditoriale dell’azienda.
We design and create public and digital artworks and installations, both temporary and permanent, that use art to affirm the brand's notoriety and strength during special occasions such as celebratory and/or commemorative moments, national and international exhibitions, marketing events, or the inauguration of a new exhibition or production space. The creation of artistic works may include street art, stage sets, site-specific works, environmental art parks, live performances, live painting, etc.
We co-design activities for the realization of works and projects focused on territorial artistic revitalization, aiming to share needs, discuss challenges, and define the project’s guidelines together. Through participatory design and a highly qualified and skilled team, we implement a design approach that actively involves stakeholders, both in the idea generation phase and in the creation of a concept, product, or service.
We provide consulting and artistic direction for the design, production, and realization of artistic and cultural interventions and projects. Through a conscious, up-to-date, and innovative perspective, we develop artistic projects that highlight our clients' creative goals, bringing out their cultural significance in relation to the territory and the external audience.
We create and produce docufilms, video documentaries, and short films related to artistic and cultural events, to strengthen the institutional image through the potential of digital channels, designing content for a new audience, retaining the existing one, and showcasing the cultural and social depth of the institution.
We design and create innovative and creative digital content with artists and designers for the institutional presence on the institution's digital and social channels.
We design urban regeneration projects through the creation of public artworks, facilitating dialogue with the social fabric of the surrounding community. Our goal is to guide the present in its continuous development and transformation. We do not just animate existing public spaces, but we imagine and create new spatialities and a fresh concept of citizenship. Through these projects, we aim to foster community engagement, reflect the culture and needs of the area, and contribute to a progressive, inclusive vision for urban spaces.
We design sustainable, site-specific installations (modular, scalable, and reusable over time) and multimedia artistic scenographies for festivals, showcases, and cultural events. Our aim is to make each cultural event a powerful vehicle for conveying values, messages, and meanings through creative interpretation. These installations are crafted to engage audiences and immerse them in the narrative of the event, ensuring that they leave with a deeper understanding of the theme and significance, while also contributing to a more sustainable future for the cultural sector.
We create custom physical and multimedia artistic installations for public and private spaces to showcase institutional solidity and highlight the intuitive character and mission of the institution.
To bring high-quality, accessible, and transgenerational cultural content to communities, we organize and manage festivals, talks, workshops, and creative and cultural laboratories, offering innovative formats that are carefully designed to meet the goals and desires of the institution.
SQUARE
Clients
